Tudo Bom, is primarily a mode with a positive social impact, “says its chairman Jerome Schatzman. 100% made in Brazil (headquarters in Metropolis) in a garment factory, setting it on fair trade. This assumption establishes the brand pampers his style now.
A year ago, Tudo Bom hosted in his team Raphaelle Gasse to direct the claw structure and collections “in depth”.
For summer 2010, she has even hired an art director, Zina Kachnaoui to breathe with a new pulse shapes. “As we enter the store the product in addition to the fair side,” says the officer.
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This tells us that Tudo Bom (established 2005) is entering a new phase. If the brand can boast of the cross season with a growth in turnover of 25 to 30% per year, wishes to make “a leap forward and doubling the activity.
To “exist more” Tudo Bom could be distributed in its own stores in Paris, in Rio in 2010. In France, it has 80 dealers in Brazil, no outlets for the moment but “is planned for 2011,” said Jerome Schatzman.
Wishing to go beyond the French borders, its largest market, “(his) presence in Europe being anecdotal,” she begins to participate in international fairs. In parallel, it develops its structure to be finally able to meet demands. Negotiations are underway with distributors in the United States, Spain, Germany.
His little fame promises to explode, his image, to charm us.
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Tags: Jerome Schatzman, Raphaelle Gasse, Tudo, Tudo Bom, Zina Kachnaoui