The Outbreak : Aladdin Gardens

October 27th, 2009

Newly arrived on the market of perfumery, Les Jardins d’Aladin launch the concept of natural fragrances without allergen. The first that comes in seven vials.

September scents for seven vials and seven unique travel conceived by Nicolas Danila. Atypical multicasquette man, a chemist by training, has practiced in the areas of marketing and strategy before launching today in perfumery, a milieu he knows well, however.

“I wanted to work on top of materials but also provide a container in the purest tradition of fine French perfume,” says Nicolas Danila with a voice tinged with a strong Romanian accent. So he turned to Pierre Dinand. The famous designer perfume bottles (Opium of YSL, CK by Calvin Klein …) carved the Gardens of Aladdin, inspired by a drawing made of vegetation taken from a painting by Henri Rousseau. The rectangular shape in turn inspired by old apothecary bottles. Height of chic, each is signed by the master below.

 


 


MARles-jardins01
Available in seven colors, each fragrance refers to a lush garden and a civilization evoked by natural and original ingredients whose characteristic is to be free of allergens (less than 0.01%).

“Aladdin Gardens are created from natural ingredients (up to 66% of the formula) which have been glossed to 100% water to create a fragrance harmless to the skin while remaining unique and harmonious” , notes Nicolas Danila.
Grasse conducted by specialist Charabot-natural ingredients-creations are not allergenic but without dye and without stabilizer.

MARles-jardins02

To discover, European gardens (purple) with scents of cut grass mingling anise, mock orange, jasmine, iris, musk and woods. With Gardens Arabs (green), up to the mystery with notes of fresh warmed by a spicy floral accord of iris, rose, saffron, lime and amber notes. Referring to the dew, The Gardens Asians (pink) blend of bamboo leaves, mint, cyclamen and crocuses mingled with incense, vetiver, almond of China and Ginko Biloba. As for Native Americans Gardens (yellow), they play the card of fruity with grapefruit, ivy, violets, rhubarb, rose and jasmine. More unexpected, Les Jardins Amazon (orange) evoke the jungle with yerba mate, orange blossom, the flower of passion accompanied by Peruvian heliotrope, moss and sandalwood. Rest Gardens Polynesians (blue), alien, who rhyme fresh spray, hesperidia, tiare flower, frangipani and vanilla. While Les Jardins Aborigines (black) are to succeed hesperidia accents, agreements red and yellow fruit supported by sandalwood and tonka bean.

Distribution side, the garden of Aladdin is currently in talks to be referenced in selective perfumery, but they are already available on the website of the brand (www.nicolasdanila.com).

Produced in limited edition collection of eaux de parfum has only 7 000 numbered bottles worldwide at a price of 177 euros each (100ml spray).

Related posts:

  1. Perfumes Hanging launch the ‘Tree greeting ”
  2. Private by IKKS enters

Tags: , , , , , ,

Comments are closed.

Filled Under: Latest News