After collecting, real estate or life insurance, here is the creation … socially responsible jeweler with JEL! Its designer, Erwan Le Louer, was certainly well aware of prompt questions, but he wished to defend the coherence of his project.
Alumni of HEC has established JEL acronym for Ethical Luxury Jewelery. The “E” core, it is justified by the injection of sustainable development at all stages of the life cycle of her jewels.
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The extraction of its gold responds to ethical and environmental charter. It is shipped from Colombia or Peru to France respecting a course where the customs and administrative procedures are assigned to a business rehabilitation. Finally, the entire chain of production takes place in two workshops in France.
The young leader has launched a collection of gold jewelry stones and recycled to avoid waste. He is well respected in the world focusing on resource economics. Recovered waste from industry, or “retains its metallurgical quality while providing traceability of its provenance,” says he.
An individual can thus make a stone three times: one bet on continued rising prices of the precious raw material both to please the loved one, three, to ensure a moral reproach. Charity begins at home even!
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Tags: JEL, jewelry and ethical chic





